Kina Zeidler

I’ve always dreamt about being a journalist. I even studied business administration at the university, because I wanted to become a business journalist. But after working as a COO and marketing manager at various media companies for a few years, I finally told myself: “If you want to be a journalist, become one! How hard can it be?” Well, hard. But it works.

I really do like to write, to meet new people, to cover lifestyle perspectives.

My blog on the Swedish website of “Elle” magazine is called “Kina in Moscow” (kinaimoskva). I try to change those stereotypes about Russia a little through writing about fashion shows, cool events that I go to and so on. Of course I also cover some corky things about this country, but I try to avoid all that stuff about snow, bears and drinking vodka (even though you guys drink an awful lot of vodka!)

People think about Sweden as about a depressive and cold country with extremely high taxes? Well, it’s all true! (laughs) Although now the taxes are somehow better, as we now have a new government. I do love Sweden. One of my favorite place on earth, the ski resort Åre, is situated there! In Åre, its cold and the taxes are high, but people are as happy as they are in Brazil, more or less.

There’s a film about Georgia now in production and I’m very much looking forward to see it. Andy Garcia is going to play the role of Mikhail Saakashvili!

Fashion and clothes are an exciting way to express the way you are.

My friend Jennifer says that she wouldn’t wanna live without her tattoos, as now they are a part of her body and a part of her soul.

If the Devil offered me to sell him my soul, I’d ask for world peace and a house on a beach in California, that’s for sure.

I do not play computer games myself, but my husband does. He plays “Bad Company” and I wouldn’t like to find myself in that game. What I would like, if I had a chance, is to become a kind of Super-Woman. I’d fly around, help kids and old ladies and make the world better.

Speaking about magazines I love “Vanity Fair”. Well, everyone does. But today media is so very much about pictures, images, headlines and splashes that sometimes in this stressful society, we’re living in, you just need to relax and read the magazines that are exactly about reading. There’s one such magazine in Sweden, it’s called “Filter”.

Internet, globalization and search for new ways of presenting information might lead to the fact that people cease trusting mass media.

You drink and you party and you have sex and you travel and you do stupid and immature things, because you’re gonna die when you’re 86 anyway. You have only one life. You gotta enjoy it.

If you’re an addictive person, you might need something to be addicted to. And it’s better to be addicted to wine, for instance, than to heroine.

My years of studying at university were a five-year-long journey of fun. Our university has a lot of traditions, and the student community is a very tight group of people. Living with these people for five years is like living in a cocoon, a cocoon of fun. And after those five years you’re like “O-oh! So that’s how the real life looks like…”

We don’t need a revolution now — the election of Barack Obama has already become a kind of soft revolution. The United States should be proud!

When I run out of inspiration and informational inputs while writing an article, I just go to Facebook.com and check the list of my friends’ activities. That always gives me a new lead or new ideas.